yen.com.gh
YEN News - Ghana Breaking News & Latest Africa Live Updates Today
Global Rank
#92819
Ghana Rank
#325
Category Rank
#N/A
news and media
Engagement Metrics
Monthly Visits
620.47K
Bounce Rate
51.70%
Pages/Visit
1.89
Time on Site
1m 2s
Traffic Breakdown
Traffic Graph
Traffic last 3 months
Traffic Breakdown
May 2025
552.65K
June 2025
617.12K
July 2025
620.47K
Average Monthly Traffic
596.75K
🌍 Top 5 Countries
-
United States
26.95%
-
Ghana
14.10%
-
Canada
7.28%
-
Kenya
4.26%
-
United Kingdom
4.09%
- Others 43.32%
🚦 Traffic Sources
- Search 56.63%
- Direct 31.32%
- Referrals 5.94%
- Social 5.34%
- Paid Referrals 0.62%
- Mail 0.11%
🔑 Top Keywords
| Keyword | Estimated Value | Search Volume | CPC ($) |
|---|---|---|---|
| thelma riley | 2.79K | 336.80K | N/A |
| elliot kingsley | 1.92K | 243.60K | N/A |
| yen news | 620 | 650 | $0.73 |
| malik dramani mahama | 470 | 1.12K | N/A |
| in ghana what do men wear for their weddings | 330 | N/A | N/A |
Website Summary
Website Overview and Rankings
yen.com.gh has established itself as a significant player in the news and media category, achieving notable rankings across different metrics. The website currently holds the #92819 position globally, demonstrating its substantial worldwide presence. Within Ghana, it ranks #325, indicating strong regional performance. In its specific industry category, the site maintains a competitive position at #N/A.
These rankings reflect the website's overall market position and competitive standing, suggesting a well-established online presence with significant reach across both global and local audiences. The multi-tiered ranking system provides a comprehensive view of the site's performance across different geographic and industry-specific metrics.
User Engagement Analysis
The website demonstrates robust user engagement metrics, attracting approximately 620.47K visitors monthly. Visitor behavior analysis reveals that users spend an average of 1m 2s on the site, indicating substantial user interest and content relevance. The recorded bounce rate of 51.70% provides insights into initial user engagement, while visitors typically view 1.89 pages per session, suggesting active content exploration.
These engagement metrics are crucial indicators of the website's ability to capture and maintain user interest. The combination of visit duration and pages per visit suggests that users find value in the content and navigate through multiple sections of the site, contributing to its overall effectiveness in serving its audience.
Traffic Growth and Patterns
Analysis of the past three months reveals notable traffic dynamics, with the website experiencing a positive growth of 12.27. The average monthly traffic volume stands at 596.75K visits.
Beginning with an initial volume of 552.65K visitor engagements during May 2025, the website's traffic patterns demonstrated a notable upward trajectory, reaching 617.12K visits in June 2025, representing a substantial gain of +11.66 in visitor activity. The most recent data point from July 2025 reveals a continued positive momentum in traffic performance, with visitor numbers climbing to 620.47K total visits, marking a healthy increase of +0.54 compared to the previous period.
Geographic Audience Distribution
The website's audience exhibits a diverse geographic distribution, with United States emerging as the primary market, contributing 26.95% of total traffic.
Significant traffic contributions also come from important secondary markets including Ghana with a substantial 14.10% share of overall traffic, Canada with a substantial 7.28% share of overall traffic, Kenya with a substantial 4.26% share of overall traffic, United Kingdom with a substantial 4.09% share of overall traffic and . This diverse geographic distribution clearly demonstrates the website's extensive international reach and appeal, highlighting its successful penetration across multiple key global markets. The balanced distribution of traffic across these regions suggests an effective international marketing strategy and content that resonates with diverse audiences worldwide.
Traffic Source Analysis
The website's traffic is diversified across multiple channels, with search being the dominant source at 56.63% of total traffic.
Secondary traffic sources include direct (31.32%), referrals (5.94%), social (5.34%), paid referrals (0.62%), mail (0.11%) and . This multi-channel distribution indicates a well-balanced traffic acquisition strategy, reducing dependency on any single source while maximizing reach across different platforms.
Search Performance and Keywords
The website's keyword performance analysis reveals valuable insights into its search visibility. The top-performing keyword "thelma riley" demonstrates significant value with 2.79K estimated worth, attracting 336.80K searches.
Additional notable keywords include "elliot kingsley" and "yen news", which contribute substantially to the site's search presence. The diverse keyword portfolio suggests effective content optimization and strong market positioning in relevant search queries, enhancing the website's organic visibility and potential traffic acquisition through search engines.
Performance Summary and Outlook
yen.com.gh's overall digital presence shows positive growth with consistent performance across key metrics. The combination of 620.47K monthly visits, strong presence in United States, and diverse traffic sources led by Search positions the website for continued growth in its market segment.