vu.edu.bd
Varendra University :: UGC Approved Private University in Rajshahi
Global Rank
#566721
Bangladesh Rank
#4522
Category Rank
#N/A
science and education
Engagement Metrics
Monthly Visits
37.05K
Bounce Rate
46.65%
Pages/Visit
4.50
Time on Site
2m 31s
Traffic Breakdown
Traffic Graph
Traffic last 3 months
Traffic Breakdown
April 2025
16.63K
May 2025
38.41K
June 2025
37.05K
Average Monthly Traffic
30.70K
🌍 Top 5 Countries
-
Bangladesh
97.55%
-
United States
2.45%
- Others 0.00%
🚦 Traffic Sources
- Search 64.95%
- Direct 26.15%
- Referrals 5.75%
- Social 2.47%
- Paid Referrals 0.59%
- Mail 0.08%
🔑 Top Keywords
| Keyword | Estimated Value | Search Volume | CPC ($) |
|---|---|---|---|
| varendra university | 2.67K | 3.18K | $0.12 |
| varendra university rajshahi | 270 | 220 | N/A |
| course cse varendra | 120 | 60 | N/A |
| varendra university tuition fees | 90 | 100 | N/A |
| vu bus transport coast | 90 | 50 | N/A |
Website Summary
Website Overview and Rankings
vu.edu.bd has established itself as a significant player in the science and education category, achieving notable rankings across different metrics. The website currently holds the #566721 position globally, demonstrating its substantial worldwide presence. Within Bangladesh, it ranks #4522, indicating strong regional performance. In its specific industry category, the site maintains a competitive position at #N/A.
These rankings reflect the website's overall market position and competitive standing, suggesting a well-established online presence with significant reach across both global and local audiences. The multi-tiered ranking system provides a comprehensive view of the site's performance across different geographic and industry-specific metrics.
User Engagement Analysis
The website demonstrates robust user engagement metrics, attracting approximately 37.05K visitors monthly. Visitor behavior analysis reveals that users spend an average of 2m 31s on the site, indicating substantial user interest and content relevance. The recorded bounce rate of 46.65% provides insights into initial user engagement, while visitors typically view 4.50 pages per session, suggesting active content exploration.
These engagement metrics are crucial indicators of the website's ability to capture and maintain user interest. The combination of visit duration and pages per visit suggests that users find value in the content and navigate through multiple sections of the site, contributing to its overall effectiveness in serving its audience.
Traffic Growth and Patterns
Analysis of the past three months reveals notable traffic dynamics, with the website experiencing a positive growth of 122.78. The average monthly traffic volume stands at 30.70K visits.
Beginning with an initial volume of 16.63K visitor engagements during April 2025, the website's traffic patterns demonstrated a notable upward trajectory, reaching 38.41K visits in May 2025, representing a substantial gain of +130.96 in visitor activity. The most recent data point from June 2025 reveals a further decline in traffic performance, with visitor numbers falling to 37.05K total visits, marking a significant decrease of -3.54 compared to the previous period.
Geographic Audience Distribution
The website's audience exhibits a diverse geographic distribution, with Bangladesh emerging as the primary market, contributing 97.55% of total traffic.
Significant traffic contributions also come from important secondary markets including United States with a substantial 2.45% share of overall traffic and . This diverse geographic distribution clearly demonstrates the website's extensive international reach and appeal, highlighting its successful penetration across multiple key global markets. The balanced distribution of traffic across these regions suggests an effective international marketing strategy and content that resonates with diverse audiences worldwide.
Traffic Source Analysis
The website's traffic is diversified across multiple channels, with search being the dominant source at 64.95% of total traffic.
Secondary traffic sources include direct (26.15%), referrals (5.75%), social (2.47%), paid referrals (0.59%), mail (0.08%) and . This multi-channel distribution indicates a well-balanced traffic acquisition strategy, reducing dependency on any single source while maximizing reach across different platforms.
Search Performance and Keywords
The website's keyword performance analysis reveals valuable insights into its search visibility. The top-performing keyword "varendra university" demonstrates significant value with 2.67K estimated worth, attracting 3.18K searches at a CPC of $0.12.
Additional notable keywords include "varendra university rajshahi" and "course cse varendra", which contribute substantially to the site's search presence. The diverse keyword portfolio suggests effective content optimization and strong market positioning in relevant search queries, enhancing the website's organic visibility and potential traffic acquisition through search engines.
Performance Summary and Outlook
vu.edu.bd's overall digital presence shows positive growth with consistent performance across key metrics. The combination of 37.05K monthly visits, strong presence in Bangladesh, and diverse traffic sources led by Search positions the website for continued growth in its market segment.