Site Screenshot

foxbusiness.com

Fox Business | Business News & Stock Quotes - Saving & Investing

Global Rank

#2135

United States Rank

#432

Category Rank

#4

finance

Engagement Metrics

Monthly Visits

32.16M

Bounce Rate

49.52%

Pages/Visit

1.97

Time on Site

2m 48s

Traffic Breakdown

Traffic Graph

Traffic last 3 months

24.99%

Traffic Breakdown

June 2025

25.73M

+0.00%

July 2025

35.03M

36.15%

August 2025

32.16M

-8.20%

Average Monthly Traffic

30.97M

🌍 Top 5 Countries
  • United States United States 94.40%
  • Canada Canada 1.51%
  • United Kingdom United Kingdom 0.46%
  • Australia Australia 0.25%
  • Brazil Brazil 0.21%
  • Others 3.17%
🚦 Traffic Sources
  • Referrals 59.04%
  • Direct 26.81%
  • Search 12.31%
  • Social 1.19%
  • Paid Referrals 0.60%
  • Mail 0.06%
🔑 Top Keywords
Keyword Estimated Value Search Volume CPC ($)
fox business 64.07K 60.67K $1.21
cracker barrel 58.30K 1.78M $0.48
foxbusiness.com 38.07K N/A N/A
cracker barrel new logo 14.04K 329.44K N/A
sydney sweeney 9.57K 5.19M $0.07

Website Summary

Website Overview and Rankings

foxbusiness.com has established itself as a significant player in the finance category, achieving notable rankings across different metrics. The website currently holds the #2135 position globally, demonstrating its substantial worldwide presence. Within United States, it ranks #432, indicating strong regional performance. In its specific industry category, the site maintains a competitive position at #4.

These rankings reflect the website's overall market position and competitive standing, suggesting a well-established online presence with significant reach across both global and local audiences. The multi-tiered ranking system provides a comprehensive view of the site's performance across different geographic and industry-specific metrics.

User Engagement Analysis

The website demonstrates robust user engagement metrics, attracting approximately 32.16M visitors monthly. Visitor behavior analysis reveals that users spend an average of 2m 48s on the site, indicating substantial user interest and content relevance. The recorded bounce rate of 49.52% provides insights into initial user engagement, while visitors typically view 1.97 pages per session, suggesting active content exploration.

These engagement metrics are crucial indicators of the website's ability to capture and maintain user interest. The combination of visit duration and pages per visit suggests that users find value in the content and navigate through multiple sections of the site, contributing to its overall effectiveness in serving its audience.

Traffic Growth and Patterns

Analysis of the past three months reveals notable traffic dynamics, with the website experiencing a positive growth of 24.99. The average monthly traffic volume stands at 30.97M visits.

Beginning with an initial volume of 25.73M visitor engagements during June 2025, the website's traffic patterns demonstrated a notable upward trajectory, reaching 35.03M visits in July 2025, representing a substantial gain of +36.15 in visitor activity. The most recent data point from August 2025 reveals a further decline in traffic performance, with visitor numbers falling to 32.16M total visits, marking a significant decrease of -8.20 compared to the previous period.

Geographic Audience Distribution

The website's audience exhibits a diverse geographic distribution, with United States emerging as the primary market, contributing 94.40% of total traffic.

Significant traffic contributions also come from important secondary markets including Canada with a substantial 1.51% share of overall traffic, United Kingdom with a substantial 0.46% share of overall traffic, Australia with a substantial 0.25% share of overall traffic, Brazil with a substantial 0.21% share of overall traffic and . This diverse geographic distribution clearly demonstrates the website's extensive international reach and appeal, highlighting its successful penetration across multiple key global markets. The balanced distribution of traffic across these regions suggests an effective international marketing strategy and content that resonates with diverse audiences worldwide.

Traffic Source Analysis

The website's traffic is diversified across multiple channels, with referrals being the dominant source at 59.04% of total traffic.

Secondary traffic sources include direct (26.81%), search (12.31%), social (1.19%), paid referrals (0.60%), mail (0.06%) and . This multi-channel distribution indicates a well-balanced traffic acquisition strategy, reducing dependency on any single source while maximizing reach across different platforms.

Search Performance and Keywords

The website's keyword performance analysis reveals valuable insights into its search visibility. The top-performing keyword "fox business" demonstrates significant value with 64.07K estimated worth, attracting 60.67K searches at a CPC of $1.21.

Additional notable keywords include "cracker barrel" and "foxbusiness.com", which contribute substantially to the site's search presence. The diverse keyword portfolio suggests effective content optimization and strong market positioning in relevant search queries, enhancing the website's organic visibility and potential traffic acquisition through search engines.

Performance Summary and Outlook

foxbusiness.com's overall digital presence shows positive growth with consistent performance across key metrics. The combination of 32.16M monthly visits, strong presence in United States, and diverse traffic sources led by Referrals positions the website for continued growth in its market segment.