Site Screenshot

eonline.com

E! News: Celebrity News, Photos and Video

Global Rank

#2686

United States Rank

#683

Category Rank

#25

arts and entertainment

Engagement Metrics

Monthly Visits

26.60M

Bounce Rate

61.95%

Pages/Visit

1.69

Time on Site

1m 9s

Traffic Breakdown

Traffic Graph

Traffic last 3 months

25.34%

Traffic Breakdown

June 2025

21.22M

+0.00%

July 2025

25.86M

21.86%

August 2025

26.60M

2.86%

Average Monthly Traffic

24.56M

🌍 Top 5 Countries
  • United States United States 68.25%
  • Canada Canada 5.97%
  • United Kingdom United Kingdom 4.11%
  • Australia Australia 2.36%
  • France France 1.10%
  • Others 18.21%
🚦 Traffic Sources
  • Search 58.04%
  • Direct 27.89%
  • Referrals 8.69%
  • Social 4.95%
  • Paid Referrals 0.34%
  • Mail 0.09%
🔑 Top Keywords
Keyword Estimated Value Search Volume CPC ($)
e 52.21K 1.68M $0.46
taylor swift 43.99K 6.53M $0.91
eonline 22.86K 25.22K $4.00
taylor swift engaged 16.37K 476.20K $0.28
enews 13.50K 22.05K $4.39

Website Summary

Website Overview and Rankings

eonline.com has established itself as a significant player in the arts and entertainment category, achieving notable rankings across different metrics. The website currently holds the #2686 position globally, demonstrating its substantial worldwide presence. Within United States, it ranks #683, indicating strong regional performance. In its specific industry category, the site maintains a competitive position at #25.

These rankings reflect the website's overall market position and competitive standing, suggesting a well-established online presence with significant reach across both global and local audiences. The multi-tiered ranking system provides a comprehensive view of the site's performance across different geographic and industry-specific metrics.

User Engagement Analysis

The website demonstrates robust user engagement metrics, attracting approximately 26.60M visitors monthly. Visitor behavior analysis reveals that users spend an average of 1m 9s on the site, indicating substantial user interest and content relevance. The recorded bounce rate of 61.95% provides insights into initial user engagement, while visitors typically view 1.69 pages per session, suggesting active content exploration.

These engagement metrics are crucial indicators of the website's ability to capture and maintain user interest. The combination of visit duration and pages per visit suggests that users find value in the content and navigate through multiple sections of the site, contributing to its overall effectiveness in serving its audience.

Traffic Growth and Patterns

Analysis of the past three months reveals notable traffic dynamics, with the website experiencing a positive growth of 25.34. The average monthly traffic volume stands at 24.56M visits.

Beginning with an initial volume of 21.22M visitor engagements during June 2025, the website's traffic patterns demonstrated a notable upward trajectory, reaching 25.86M visits in July 2025, representing a substantial gain of +21.86 in visitor activity. The most recent data point from August 2025 reveals a continued positive momentum in traffic performance, with visitor numbers climbing to 26.60M total visits, marking a healthy increase of +2.86 compared to the previous period.

Geographic Audience Distribution

The website's audience exhibits a diverse geographic distribution, with United States emerging as the primary market, contributing 68.25% of total traffic.

Significant traffic contributions also come from important secondary markets including Canada with a substantial 5.97% share of overall traffic, United Kingdom with a substantial 4.11% share of overall traffic, Australia with a substantial 2.36% share of overall traffic, France with a substantial 1.10% share of overall traffic and . This diverse geographic distribution clearly demonstrates the website's extensive international reach and appeal, highlighting its successful penetration across multiple key global markets. The balanced distribution of traffic across these regions suggests an effective international marketing strategy and content that resonates with diverse audiences worldwide.

Traffic Source Analysis

The website's traffic is diversified across multiple channels, with search being the dominant source at 58.04% of total traffic.

Secondary traffic sources include direct (27.89%), referrals (8.69%), social (4.95%), paid referrals (0.34%), mail (0.09%) and . This multi-channel distribution indicates a well-balanced traffic acquisition strategy, reducing dependency on any single source while maximizing reach across different platforms.

Search Performance and Keywords

The website's keyword performance analysis reveals valuable insights into its search visibility. The top-performing keyword "e" demonstrates significant value with 52.21K estimated worth, attracting 1.68M searches at a CPC of $0.46.

Additional notable keywords include "taylor swift" and "eonline", which contribute substantially to the site's search presence. The diverse keyword portfolio suggests effective content optimization and strong market positioning in relevant search queries, enhancing the website's organic visibility and potential traffic acquisition through search engines.

Performance Summary and Outlook

eonline.com's overall digital presence shows positive growth with consistent performance across key metrics. The combination of 26.60M monthly visits, strong presence in United States, and diverse traffic sources led by Search positions the website for continued growth in its market segment.