crypto.com
Crypto.com | Securely Buy, Sell & Trade Bitcoin, Ethereum and 400+ Altcoins
Global Rank
#9565
United States Rank
#4052
Category Rank
#72
finance
Engagement Metrics
Monthly Visits
6.93M
Bounce Rate
43.60%
Pages/Visit
2.67
Time on Site
1m 42s
Traffic Breakdown
Traffic Graph
Traffic last 3 months
Traffic Breakdown
February 2025
8.83M
March 2025
9.18M
April 2025
6.93M
Average Monthly Traffic
8.31M
🌍 Top 5 Countries
-
United States
36.59%
-
Canada
5.23%
-
United Kingdom
4.73%
-
France
4.53%
-
Germany
3.49%
- Others 45.43%
🚦 Traffic Sources
- Direct 57.01%
- Search 34.21%
- Referrals 7.27%
- Social 0.93%
- Paid Referrals 0.52%
- Mail 0.06%
🔑 Top Keywords
| Keyword | Estimated Value | Search Volume | CPC ($) |
|---|---|---|---|
| crypto | 30.25K | 988.68K | $2.78 |
| pi network price | 12.05K | 742.40K | $1.18 |
| pi coin price | 11.96K | 1.38M | $0.67 |
| pi coin value | 10.85K | 372.85K | $2.27 |
| crypto.com | 9.82K | 47.21K | N/A |
Website Summary
Website Overview and Rankings
crypto.com has established itself as a significant player in the finance category, achieving notable rankings across different metrics. The website currently holds the #9565 position globally, demonstrating its substantial worldwide presence. Within United States, it ranks #4052, indicating strong regional performance. In its specific industry category, the site maintains a competitive position at #72.
These rankings reflect the website's overall market position and competitive standing, suggesting a well-established online presence with significant reach across both global and local audiences. The multi-tiered ranking system provides a comprehensive view of the site's performance across different geographic and industry-specific metrics.
User Engagement Analysis
The website demonstrates robust user engagement metrics, attracting approximately 6.93M visitors monthly. Visitor behavior analysis reveals that users spend an average of 1m 42s on the site, indicating substantial user interest and content relevance. The recorded bounce rate of 43.60% provides insights into initial user engagement, while visitors typically view 2.67 pages per session, suggesting active content exploration.
These engagement metrics are crucial indicators of the website's ability to capture and maintain user interest. The combination of visit duration and pages per visit suggests that users find value in the content and navigate through multiple sections of the site, contributing to its overall effectiveness in serving its audience.
Traffic Growth and Patterns
Analysis of the past three months reveals notable traffic dynamics, with the website experiencing a decline of 21.62. The average monthly traffic volume stands at 8.31M visits.
Beginning with an initial volume of 8.83M visitor engagements during February 2025, the website's traffic patterns demonstrated a notable upward trajectory, reaching 9.18M visits in March 2025, representing a substantial gain of +3.89 in visitor activity. The most recent data point from April 2025 reveals a further decline in traffic performance, with visitor numbers falling to 6.93M total visits, marking a significant decrease of -24.55 compared to the previous period.
Geographic Audience Distribution
The website's audience exhibits a diverse geographic distribution, with United States emerging as the primary market, contributing 36.59% of total traffic.
Significant traffic contributions also come from important secondary markets including Canada with a substantial 5.23% share of overall traffic, United Kingdom with a substantial 4.73% share of overall traffic, France with a substantial 4.53% share of overall traffic, Germany with a substantial 3.49% share of overall traffic and . This diverse geographic distribution clearly demonstrates the website's extensive international reach and appeal, highlighting its successful penetration across multiple key global markets. The balanced distribution of traffic across these regions suggests an effective international marketing strategy and content that resonates with diverse audiences worldwide.
Traffic Source Analysis
The website's traffic is diversified across multiple channels, with direct being the dominant source at 57.01% of total traffic.
Secondary traffic sources include search (34.21%), referrals (7.27%), social (0.93%), paid referrals (0.52%), mail (0.06%) and . This multi-channel distribution indicates a well-balanced traffic acquisition strategy, reducing dependency on any single source while maximizing reach across different platforms.
Search Performance and Keywords
The website's keyword performance analysis reveals valuable insights into its search visibility. The top-performing keyword "crypto" demonstrates significant value with 30.25K estimated worth, attracting 988.68K searches at a CPC of $2.78.
Additional notable keywords include "pi network price" and "pi coin price", which contribute substantially to the site's search presence. The diverse keyword portfolio suggests effective content optimization and strong market positioning in relevant search queries, enhancing the website's organic visibility and potential traffic acquisition through search engines.
Performance Summary and Outlook
crypto.com's overall digital presence shows decline with consistent performance across key metrics. The combination of 6.93M monthly visits, strong presence in United States, and diverse traffic sources led by Direct positions the website for potential improvement in its market segment.